09 May 2026
MSC Cruises Introduces AI-Powered Concierge Assistant
MSC Cruises unveiled its AI-powered assistant, MSC Concierge.
The complimentary service is available 24/7, allowing guests to make requests and ask questions in more than 90 languages through the MSC for Me mobile app.
It is available on the majority of MSC ships, with fleetwide coverage to follow by the end of May, the cruise line said in a press release.