13 August 2026
Princess Cruises Going Back to Rose Parade in 2027
Princess Cruises announced its participation in the 138th Rose Parade presented by Honda on January 1, 2027, in Pasadena, California.
Returning for a second consecutive year, the brand will unveil a floral float inspired by the 2027 Tournament of Roses theme, “Welcome.”
“Every destination we visit is unique and every guest finds stories they share again and again. We’re honored to bring that same spirit of discovery and belonging to this year’s Rose Parade,” said Marie Lee, Princess Cruises Chief Marketing Officer.